App Search Optimisation 2.0 arrives with iOS 9

App Search Optimization 2.0 arrives with iOS 9 This article was written by Ed Chater, SVP Ad Tech at Somo. The app developer world is about it […]

Business case: “La Sécurité Routière” successful mobile performance campaigns

Business case: “La Sécurité Routière” successful mobile performance campaigns Every 24h, 100 people are seriously injured on the French roads. To counter this, the French road safety […]

How Instagram-native brands are making millions on mobile?

How Instagram-native brands are making millions on mobile? This article was written by Alexandre Ali, COO at Rad.co. Who could have imagined that the cool photography app, that […]

Mozoo is 15th in the official top 100 French start-ups 2015

Mozoo is 15th in the official top 100 French start-ups 2015! This year (2015), Mozoo has reached the 15th position in the official top 100 French […]

IronSource confirms merger with Supersonic

IronSource confirms merger with Supersonic The deal was officially announced Thursday (10/09/2015) following a leak when Israeli publications reported a rumour of an IronSource/Supersonic merger. The two companies […]

Creativity In Mobile Advertising: Where Is The Effort?

Creativity In Mobile Advertising: Where Is The Effort? This article was written by Matthew Harrison, Head of Sales UK for Numbate at Mozoo Group. Right now, with […]

Apple’s iBeacons in the service of sport and stadiums

Apple’s iBeacons in the service of sport and stadiums   This article was written by Mathieu Benardeau, Traffic Manager at Mozoo Group.   Deployed in September […]

The Next Challenges Mobile Advertising Will Have To Face

The Next Challenges Mobile Advertising Will Have To Face This article was written by Jules Minvielle, CEO at Mozoo Group. Every mobile player in this industry […]

Highlights of Droidcon London 2014

Highlights of Droidcon London 2014 Last week we attended Droidcon London, the biggest Android convention in the UK. Droidcon brings far-reaching new technologies and concepts, and presents […]